Service Spotlight: Web Video Marketing

T: 0845 450 2012 | F: 0845 450 2012 | E: info@charmoffice.co.uk

Use web video to explain complex messages, leverage marketing campaigns and drive awareness of your brand. Professionally scripted, directed and shot video at an affordable price.

We are proud of our business partnerships and work closely with Media4Business to deliver high-quality audio and video branding solutions for businesses of all sizes.

Together, we help businesses incorporate professional messaging solutions across telecoms, mobile and online platforms to help increase revenue through cross marketing, maximising customer attention and increasing retention levels.

 

How Can I Use Web Video?

With video, complex messages are easier to articulate and convey to your audience. Educating, not selling to your audience is the key, as many potential buyers will want to complete research before making decisions on your business, products and services.

Web video can be used across blended marketing campaigns that use a combination of email newsletters, website landing pages and offline media such as digital business cards/USB memory sticks.

 

Why is Video better than text?

The first and most compelling answer is that it reduces the amount of text your readers must trawl through to understand your message. Video does not aim to totally remove text and other copy material from your advertising. However, as it greatly diminishes the need for paragraph upon paragraph of copy, you can focus on getting the initial message across and let the video to the talking.

A successful video campaign will present your audience with proof of your service through testimonials, or product demonstrations and can quickly create triggers that help make a buying decision.

Finally, one of the greatest benefits of web video is that it can be played on-demand almost anywhere. The pervasiveness of mobile devices such as iPods, Mobile Phones and Laptop computers means that your audience can be targeted on-the-move.

This flexibility, combined with the ability to deliver quickly with a very small footprint has seen Web Video grow into a formidable marketing tool - get in touch and ask us how you can give it a try.

Web Video Marketing

Key Features

  • Professionally scripted & directed
  • Professional voice & visual actors
  • Affordable entry-Point
  • Multi-purpose: use on the web & email

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